EZ Dock Bumper and Skippable Ads

Challenge
EZ Dock required an fresh awareness campaign to run on YouTube.

Design
I started with market research of the target audience to tailor footage and preferences in music. Sourced music for both the skippable and bumper ads, pulled together existing footage from various sources rearranging the video, adding transitions, and custom text graphics.

Programs Used
Premiere Pro
After Effects